Powerade and Powerade Balance
Powerade is a sports drink manufactured by The Coca-Cola Company and currently number
two in the sports drink market worldwide. Launched in the US in 1993, Powerade made
its South African debut in 1995.
It was specially developed by leading sports scientists at the Georgia Institute
of Technology as a drink for top-performing athletes. Proven time and again in performance
and endurance trials, Powerade is an effective source of fluids, energy-yielding
carbohydrates and electrolytes. Here’s why:
Ingredients
Water Functions
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Cools the body
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Lowers the risk of dehydration
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Benefits
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Maintains body temperature
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Replaces lost fluids
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Carbohydrates
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Sucrose (glucose and fructose)
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Functions
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Provides energy
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Provides good taste
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Benefits
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Provides fuel for sustained performance
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Delays fatigue
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Helps recovery
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Other electrolytes
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Sodium
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Potassium
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Chloride
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Functions
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Plays a role in fluid and carbohydrate absorption
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Improves taste
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Drives thirst
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Benefits
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Helps maintain effective hydration
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Assists in rehydration. In addition, the sports nozzle is the safest on the local
market, ensuring ultimate product purity and freshness.
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A range of flavours is available: Jagged Ice, Naartjie, Island Burst, Orange and
Mountain Blast. Pack formats include a ready to drink and concentrate.
Throughout the world, Powerade is associated with premier sporting events and athletes.
Powerade is the proud sponsor of the New Zealand, Australian, English and Irish
rugby teams, amongst others, and is the official sports drink of the IRB Rugby World
Cup, FIFA World Cup, Olympic Games and Vodacom Super 14.
Bring it on! Go to www.powerade.co.za
for more adrenalin-pumping action.
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